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WHY SHOULD REPUTATION MANAGEMENT BE YOUR TOP PRIORITY?

YOUR ONLINE REPUTATION IS NOW SOCIAL

VISITORS HEAR OTHER CONSUMER’S EXPERIENCES

70%

VISITORS LEARN MORE ABOUT BRANDS, PRODUCTS/SERVICES

65%

CONSUMERS COMPLIMENT BRANDS

53%

CONSUMERS EXPRESS CONCERNS OR COMPLAINTS ABOUT BRANDS

50%

OUR ONLINE REPUTATION MANAGEMENT (ORM) PROGRAM WILL ENSURE YOUR BRAND’S REPUTATION ONLINE WITH COMPLETE PROTECTION

Our first priority is maintaining the reputation of your online presence.. TrafficInviter represents your reputation on the internet. Whether it is a new product line, a company repositioning itself as the result of a merger or acquisition, or a mature brand that needs refreshing, our experience with a wide range of consumers, and business-to-business brands, helps our clients build strong brands.

The Internet is powerful, and is everywhere. For the same reason, you would  not want to leave a bad impression on the web as it can reach anyone, anywhere. The main benefits of Online Reputation Management (ORM) is all about maintaining a positive image about your brand, so that potential customers do not think twice when purchasing any product by your brand. With our in-house team of graphic artists and other specialists, we provide a full range of brand strategy, development, naming and support services, with special attention to how brands are built in the era of digital communications and social networking.

REPUTATION-MANAGEMENT

CORPORATE REPUTATION MANAGEMENT SERVICE PROTECT’S, RESTORE’S YOUR COMPANY’S NAME AND BRAND

Reputation management campaigns are conducted to increase the visibility of positive opinions, or to decrease the visibility of negative opinions. One common practice is creating positive content pieces about a business, to counter negative organic content. A reputation manager posts positive pieces in sufficient numbers to make the negative commentary display less prominently. They might also join conversations, for example, responding to tweets complaining about a company. Just like search engine marketing, reputation management uses a methodical, multi-pronged approach to protect your online reputation.

The first step is to find the sites and pages, that contain the negative publicity about your company, and are ranking for important keywords. These keywords might include your name, that of your company, or key employee.

The second step of online reputation management is to analyze those sites and pages, for their respective ranking authority. This will help you decide the effort, and tools you will need to use in order to move them from the first page of listings within Google, Yahoo, and Bing. A negative PR blitz, that is spreading across the social networking sites, is more difficult to remove than a single blog post that is on a non-authoritative domain.

The third step is to gather the necessary tools, and execute your online reputation management services. Utilization of optimization includes tools such as press releases, a new network of competing sites and blogs, social media profiles, and social bookmarking programs. Online reputation management services may also include heavy content syndication to build high-quality links. A search engine marketing specialist will have these tools at his disposal.

WHY IS ONLINE REPUTATION IMPORTANT TO YOUR BUSINESS?

 

70%

CONSUMERS Consult Reviews Or Ratings Before Purchasing
51%

CONSUMERS Use The Internet Even Before Making A Purchase
97%

CONSUMERS Who Made A Purchase On An Online Review Found The Review To Be Accurate
75%

PEOPLE Don’t Believe That Companies Tell The Truth In Advertisements

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